WEBINAR: Discover why Small to Midsized Business Owners are using Fractional Sales Managers!
The sales process and the buying cycle are changing dramatically. Research shows that at times over 60% of a Purchaser’s information gathering and decision-making process is completed before potential vendors are ever engaged.
Learn how marketing responsibility has grown in the early phases of the Buyer’s Journey. A company’s branding must be expanded to include Thought Leadership and educational literature which engages the Pre-prospect with social content, blogs, surveys and other interesting material.
The value of Sales-Ready Leads has never been higher. The only thing more inefficient than giving a poorly qualified lead to a top Sales Rep is giving a good Lead to the wrong or ineffective sales rep.